Ad It Again
About a year ago a wrote a few posts (here, here and here) about a new breed of advertising that integrates and often plays off of its environment (which I now realize is called “outdoor ambient advertising - I'm a smart girl). I thought I’d revisit the idea after seeing a bunch of new ads on Amazing Illusions. Now it’s not that I particularly enjoy seeing ads covering everything but I just want to acknowledge that some of them are pretty clever, so don’t go getting all anti-consumerism on my ass, mmkay? Thanks.
Towels as a marketing tool for Axe Bodyspray.
Ads for Mondo Pasta on ships in Hamberg, Germany.